4 Reasons Viking Masek is a Fit for Innovative Pet Product Packaging Needs

This year is the first year we’re attending SuperZoo, The National Conference for Pet Retailers in Las Vegas. From August 2-4 expect to gain the latest information and education needed to boost sales for your pet product company and stand out from your competition. That’s why I’m so pumped to be attending.

We’ve seen so much growth in flexible packaging machinery and materials for pet food and treats in the past few years that we decided to exhibit at SuperZoo. Why? Because Viking Masek is a great fit for you, pet food and treat retailers, in need of an innovative packaging machinery partner. We’re confident in the industry insights we’ve gained, the innovations we’ve made, and the relationships we’ve forged. Viking Masek’s machinery can assist this growing market right where you need it: Reliability of production, flexibility of bag sizes, speed and efficiency, and above all, excellence in service.

1. Bag Size Options and Configurability

Viking Masek offers a very wide array of different machines, and those machines can be manufactured and engineered to fit almost any packaging process. Of particular interest to our pet food packaging clients is the ability of our rotary premade pouch machinery to handle premade bags built for top quality pet treats and other pet products. This fill and seal machinery accommodates a unique need for pet product companies desiring automation. Specialty pet food companies require marketing that goes above and beyond, so they want a premium-looking premade bag. The premade pouch machine fills and seals custom premade bags, which are the new trend in specialty pet food and treats packaging.

Since it's such a great fit for the pet product industry, we are bringing our premade pouch machine to SuperZoo next week, and I can't wait to demonstrate its capabilities live and in person. It's always a crowd-pleaser and is sure to get a lot of attention, so don't miss it at booth 13153!

Another machine type that captures the attention of pet food product manufacturers and packagers is the vertical-form-fill-seal, or VFFS, machine. It can do almost anything required of it, and I don’t say that lightly. It’s configurable, rugged, dependable - and it’s one of our top-requested machine types for companies needing to form, fill, and seal medium-to-large pet food bags, particularly for dog food, since larger bags are needed more often. Check out what Diamond Pet Foods has to say about their Viking Masek VFFS M250 here.

2. Reliability

The number one thing we’re known for in the pet food packaging industry is the reliability of our machines. When pet food manufacturers change products, they sometimes need to wash down the machinery. Our packaging equipment is simple, modular, and can be configured to withstand different intensities of cleaning and sanitation.

In addition to innovations toward simplicity, every machine is built with a stainless steel frame as standard - this is not a custom specification that requires an upcharge. It sounds like a minor thing, but you’re investing a lot of money into your packaging equipment. A strong, stainless steel frame ensures the equipment will be rugged, durable, and reliable for the long haul. Our drive to continue to be the best in the industry positions our machinery as the most reliable in the pet food packaging market.

3. Fill Speed & Efficiency

For large pet food companies requiring high-capacity runs, the speed options available on our machinery is very appealing. If that describes you, then you’re in need of a continuous motion packaging machine. This type of VFFS equipment boasts minimum downtime, virtually eliminates lost cycle time, increases efficiency, and lowers cost-per-bag in production.

We’re doing some really unique things in the packaging industry and exploring unique technologies to make our continuous motion packaging machines some of the fastest in the world. For example, the MS300 and MS400, our newest VFFS machines, deliver great packaging speeds in a high-capacity environment but also offer unprecedented flexibility in bag styles.

4. Service

In the packaging machinery manufacturing industry, our overall service - from initial contact to installation and throughout the relationship with the client- is our other main differentiator. We stick with the client to ensure 100% satisfaction upon installation and set-up. We’re committed to transparency and to getting the job done right. What you see is what you get - so when our company president is the one coming over to inspect the installation, you see our commitment firsthand.

This gives us a good reputation in the industry. The dedication and knowledge of our technical service team go above and beyond our competition. Once our machines are installed, they "just keep running" as many of our clients have attested. As with any product, technical issues can arise. If that happens, a live person will answer the phone and direct you to another live person to assess your problem. While we love to automate your packaging, we would never automate our phone system! We also offer a convenient new online service request form.